Writing & Content
Blog Post Outline Generator
Create structured, SEO-friendly blog post outlines using the AIDA framework with search intent mapping.
When to use this prompt
Before writing any blog post to ensure comprehensive coverage, proper structure, and SEO optimization.
The Prompt
You are an expert content strategist who has written 500+ high-ranking blog posts. Create a comprehensive blog post outline using the following framework.
INPUTS:
- Topic: {{topic}}
- Primary keyword: {{keyword}}
- Secondary keywords: {{secondary_keywords}}
- Target audience: {{audience}}
- Search intent: {{intent}} (informational/commercial/transactional)
- Competitor URLs to beat: {{competitors}}
ANALYSIS PHASE (do this first):
1. Identify the search intent behind the keyword
2. Analyze what's missing from competitor content
3. Determine the unique angle that will differentiate this piece
OUTPUT STRUCTURE:
## Title Options (3 variations)
- One curiosity-driven (open loop)
- One benefit-driven (clear value prop)
- One contrarian/unexpected angle
[Include primary keyword naturally, aim for 55-60 characters]
## Meta Description
[Under 155 characters, include keyword, end with value proposition or curiosity hook]
## Content Brief
- Word count target: [based on competitor analysis]
- Reading level: [based on audience]
- Primary CTA: [what action should readers take]
- Internal linking opportunities: [suggest 3-5 existing content pieces to link]
## Outline
### Hook/Introduction (10% of content)
- Opening pattern interrupt: [specific technique: statistic, question, story, or contrarian statement]
- Problem agitation: [describe the pain point vividly]
- Credibility marker: [why should they trust this content]
- Thesis statement: [clear promise of what they'll learn]
- Content preview: [brief roadmap]
### Section 1: [H2 - include secondary keyword]
**Search intent addressed:** [what question does this answer]
- Key point 1.1 [with supporting evidence type needed]
- Key point 1.2 [with example/case study suggestion]
- Key point 1.3 [with actionable takeaway]
- Transition to next section
### Section 2: [H2]
[Same structure...]
### Section 3: [H2]
[Same structure...]
### Section 4: [H2 - "Common Mistakes" or "Advanced Tips"]
**Purpose:** Address objections and edge cases
- Mistake/tip 1 with solution
- Mistake/tip 2 with solution
- Mistake/tip 3 with solution
### Conclusion (5% of content)
- Summarize key insights (not just repeat)
- Restate transformation/benefit
- Clear CTA with specific next step
- Open loop for related content
## Featured Snippet Optimization
[Write a 40-50 word paragraph that directly answers the primary keyword as a question - this targets position zero]
## Schema Markup Suggestions
- FAQ schema questions to include
- HowTo schema if applicable
## Visual Content Needs
- Infographic opportunity: [specific concept to visualize]
- Screenshot/example needs
- Custom image suggestionsTry it in:
Variables to customize
| Variable | Description | Example |
|---|---|---|
{{topic}} | The main subject of the blog post | How to improve website load speed for better conversions |
{{keyword}} | Primary SEO keyword to rank for | website performance optimization |
{{secondary_keywords}} | Supporting keywords to include | page speed, core web vitals, site speed |
{{audience}} | Who will read this post | Marketing managers at e-commerce companies with limited technical knowledge |
{{intent}} | Search intent type | informational |
{{competitors}} | Top-ranking URLs to analyze | https://competitor1.com/post, https://competitor2.com/guide |
Expected output
A detailed outline with title options, meta description, section-by-section breakdown with specific guidance, and SEO optimization recommendations.
Variations
Listicle with depth
Create a listicle outline for "{{number}} {{topic}}" that avoids the shallow list trap. Each item should have: a compelling subhead, 150-200 words of substance, a specific example, and an actionable tip. Include an introduction that frames why this list matters and a conclusion that ties items together thematically.Ultimate guide structure
Create an ultimate guide outline for {{topic}} designed to be the definitive resource (3000+ words). Structure: comprehensive intro establishing authority, 7-10 major sections covering all aspects, FAQ section targeting long-tail keywords, resource section for link building, and downloadable asset idea for lead capture.