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Lessons from building products at scale. No fluff, just what actually worked.

I built a skill to make AI stop generating boring designs
FeaturedAI Productivity

I built a skill to make AI stop generating boring designs

How I collected patterns from hundreds of prototypes to teach AI coding tools what makes designs feel generic—and how to avoid it.

Jan 24, 2025
5 min read
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0 to 10M users: The Quicktools playbook
Product GrowthCase Study

0 to 10M users: The Quicktools playbook

How we built 50+ tools in one year with 2 engineers and scaled to 10 million monthly users in 18 months.

Jan 15, 2025·3 min read
How I automated 80% of SEO work with N8N and LLMs
AI ProductivitySEO

How I automated 80% of SEO work with N8N and LLMs

Building AI-powered workflows that transformed our organic acquisition capabilities at Picsart.

Jan 10, 2025·2 min read
Why small teams beat big teams (with receipts)
Building ProductLeadership

Why small teams beat big teams (with receipts)

The systems thinking approach that let us ship 2 full flows per week with minimal resources.

Jan 5, 2025·3 min read
LP conversion from 5% to 65%: What actually worked
Product GrowthConversion

LP conversion from 5% to 65%: What actually worked

A tactical breakdown of the changes that dramatically improved our landing page performance.

Dec 20, 2024·3 min read
I was early to AI in 2018—here's what I learned
AI ProductivityReflection

I was early to AI in 2018—here's what I learned

Reflections on shipping AI-generated audio news at NU.nl before the current AI boom.

Dec 15, 2024·3 min read